Gelato on a stick. Wish we’d thought of that one. Popbar has created quite a stir since it opened last year. And now, the brilliant little treat shop is catering to the birthday party crowd with its cool new service, the Popbar Gelato Station.

The holidays have come a little early for Melissa & Doug fans. Last week, a pop-up shop opened inside Jam Paper’s UES store . . . .

New Yorkers tend to love the French or hate the French. But one thing on which most of us can agree: macarons are yummy. Like really yummy. So we’re psyched about the UES opening of Ladurée . . .

We recently caught wind of a new free-sample service for moms. Well, “free” isn’t entirely accurate—you have to pay $10 a month for Bluum‘s subscription-based product sampling service . . . .