If you love Diapers.com (and who doesn’t?), you’re going to flip over this: the founders of Diapers.com are about to launch a sister site called Soap.com—stocking over 25,000 daily essentials, from cleaning supplies to deodorant. Prices will be in the Target and Walmart range; shipping will be overnight (and free if you spend more than $50); and the site will share a shopping cart with Diapers.com—so you can restock wipes and mascara all at once. soap.com